About Us

Home About Us

Our Company

At Premier Nutraceuticals Pvt Ltd (PNPL) we are driven by one Passion, bound by one Mission and guided by one Vision, to be different.

The difference is noticed in our selection of molecules, its quality matching the global standards, its world-class presentation, its creatively designed communication and ultimately in its better benefits & predictable results to the end user.

It is this attitude and the firm commitment to offer Unique products with Differentiating Concepts in each product that helped us to become the Dark Horse on Indian Nutra Landscape. Increasing stress, sedentary life style, changing food habits & modernization are resulting in weak bodies with low resistance to impending lifestyle diseases.

“Ensuring Wellness before & after Illness “is being pursued by healthcare expert groups like doctors, hospitals, health centers & the common man as well. The age old phenomenon “Let Food Be Thy Medicine” – (Hippocrates 460 – 377 B.C. The Father of Modern Medicine) still holds true in the 21st century. Increasing stress, sedentary life style, changing food habits & modernization are resulting in weak bodies with low resistance to impending lifestyle diseases. Preventive healthcare is becoming one of the most important criteria to protect the society from being sick and unproductive.

Nutraceutical Industry in India is on an upswing, thanks to the growing awareness. “Ensuring Wellness Before Illness” is not just being talked about but the same is practiced with enthusiasm, confidence & dedication. This prompted us to launch an exclusive Nutraceutical company Premier Nutraceuticals Pvt Ltd (PNPL) on February 18, 2003. Thus, PNPL became the first pharma marketing driven company to enter the Indian market with nutraceutical products exclusively.

PNPL today is an aggressive organization involved in the marketing as well as manufacturing of nutraceutical products. We create an exclusive range of products backed up with international technical know-how for the benefit of the Indian patients. These unique products are marketed & distributed by the fully trained & efficiently managed teams comprising of experienced & skillful professionals in each discipline of marketing, sales & distribution. Company has qualified professionals handling Production, Research & Development, Quality Control, and Finance & Admin.

Our Beliefs, Values

Our core values and beliefs are a reflection of our commitment to emerge as a world class nutraceutical manufacturing & marketing company setting high standards of quality in all areas of operations. These values have been instrumental in building a successful organization, and they will be the foundation of our promising future.

  • Commitment to deliver superior value through creativity, quality, consistency & not commodity
  • Think differently to drive excellence beyond expectations
  • Strive continuously to improve and upgrade the skills and competencies of our people and support them to realize their potential through open discussions and collaborative thinking
  • Develop lasting relationship with all stake holders through inclusive growth & common benefit
  • Nurture understanding, trust, faith in each other and respect all relationships
  • Be a socially responsible ethics driven corporate, addressing the needs of the community and environment
  • Conduct ethical business with transparency & diligence
  • Maintain highest standards of personal & corporate integrity

Vision and Mission

Our vision is to be a leading Nutraceutical product company in India and a significant global player by providing innovative and effective products at affordable prices. Nutraceuticals have come a long way in the healthcare industry. Now they are no more confined to the traditional mineral, vitamin & anti-oxidant supplementation. The arrival of NGEBNs – New Generation Evidence Based Nutraceuticals is set to begin a new era and revolutionize the healthcare industry in India. According to ORG IMS today the nutraceuticals enjoy the support of 70 per cent healthcare specialists, with one out of four prescriptions carrying a nutraceutical product.
Learning from the past, when supplements lost out to prescription products as the former did not have the evidence to back them up, there is a boom in research and development activities, robust scientific back-up and clinical trial and validation of new nutraceutical entities, all of which is paving the way for a major growth in the segment, especially in developing countries.
At PNPL we have decided to add value to this emergent segment and follow our vision assiduously & unswervingly by being the 1st to launch these products in the Indian market.

Our mission is to be providing ‘The New Generation Evidence Based Nutraceutical Products with Unique Features & Differentiating Benefits’ to the deserving patients in India & across the world.
Our commitment is noticed in our selection of molecules, in its quality matching the global standards, in its world-class presentation, in its creatively designed communication and ultimately in its better benefits & predictable results to the end user. This philosophy percolates in our approach & attitude towards each product.